Dolan’s BBQ
- Brand Positioning
- Brand Activation
- Verbal Identity
- Visual Identity
- Website Development
After a very successful tenure in Millen, the ladies at Dolan’s BBQ decided it was time to move the restaurant to Statesboro and carry out a brand refresh for their new location and customer base.
When designing their new graphics and logo marks we wanted to convey the cool, vintage vibe that comes with a traditional BBQ joint while still keeping the personality that Dolan’s is known for at the forefront.
Paying homage to an old family sketch, we developed a brand identity that fully embodies the spicy spirit of this female-owned ‘que joint. Clean and classic, their voice and visuals make you feel like you’re right back in Grandpa’s smoke pit.